Thursday, February 18, 2021

The 2nd Pitch: Apple Should Buy Aptera



First, I want to make it clear that I’ve been asking for Apple to make a car since before Apple was considering making a car.

See my June 25, 2008 post:

Apple: The Only Company Capable Of Revolutionizing The Car Market


Consider now vs 2006 - before the iPhone but at iPod peak.

If entering the car market - Apple whose expertise is now quality at scale wouldn’t have to design or build a combustible engine. With materials and manufacturing advances in just the last 5 years, Apple wouldn’t have to assemble complex chassis. Apple could make a car design unlike any other on the road, powered unlike any vehicle ever built.

Combustible engines at scale are the single greatest obstacle and near impossibly insurmountable - even if a new car company outsourced it. An electric motor on the other hand is easy to build and has room for innovation. 

Volkswagen CEO Diess ‘Not Afraid’ of an Apple Electric Car”:
Germany’s Volkswagen is not concerned by any Apple plans for a passenger vehicle that could include the iPhone maker’s battery technology, its chief executive Herbert Diess said. […]
“The car industry is not a typical tech-sector that you could take over at a single stroke,” Diess was quoted as saying an interview with Frankfurter Allgemeine Sonntagszeitung. “Apple will not manage that overnight,” he added.
While Apple’s plans are not public, Diess said its intentions as such were “logical” because the company had expertise in batteries, software and design, and that it had deep pockets to build on these competencies.
“Still, we are not afraid,” he said.
This is the reason the big players & even Tesla are facing a hard “to market” proposition. A car can be made electric with a whole lot less “factory” than a combustible engine and traditional styling & assembly. The “big guys” are looking at it from a traditional way. Apple innovates.

Electric cars can essentially be sourced for parts like chips, glass, camera lenses, and  batteries for phones and ironically even exploit a lot of the same parts as phones.

VW makes traditional cars. Aptera is making an out of the box design that doesn’t require huge manufacturing facilities. An obstacle is infrastructure to build. 

VW would want standard charging when solar is likely the innovation needed. VW wants SUVs and sedans. If a car were to fix range anxiety, be able to go 1000 miles on a single charge - enhanced by solar - and retain styling - Apple would quickly see demand.

Apteras are made easily scalable vs Tesla. Tesla, despite what sycophants push is a traditional car company & are made at great expense. Aptera is a molded unibody design & solar charge enhanced. They have the least possible drag coefficient that no other design can match. That bears repeating. No other design for a vehicle would EVER be able to surpass the design of the Aptera. Maybe a tweak here or there, but the design is as refined for wheel to the road vehicle as you can get. The body is as lightweight but rigid for safety as you can get. The interior is as space efficient as you can get. The technology is here and ready.

One may could argue that they don’t like how it looks. You’d lack taste if you said that but it is a fair argument none the less. What you can’t argue is getting any more aerodynamic or efficient of a design and more importantly- a build than the Aptera.

What exactly is Apple waiting on or are they waiting until the last minute to reveal they’ve been behind Aptera all along?


Friday, February 05, 2021

Why I switched to Verizon and you should too



1) Since the AT&T acquisition of DirecTV - then subsequently Warner Entertainment, AT&T has dropped in both quality of customer service and network availability. It is near impossible to get an issue worked out within an hour.

2) AT&T gives HBOMAX/Warner content as a monthly bonus to subscribers. AT&T owns CNN and is guiding its content. Similarly with HBOMAX. CNN is an outright propaganda network. It’s undeniable, even if you have left leaning politics, you know they regularly peddle misinformation for ratings. HBOMAX runs shows like (Emmy winning) Euphoria - a show that literally glamorizes teen drugs, teen rape, and family dysfunction. It’s a horrible show. Horrible. I repeat thrice; horrible. I’m sad that Warner owns Bugs Bunny and DC super heroes. Since AT&T acquired Warner - their content has gotten more aggressive and spiritually abusive.

3) The Verizon app and Verizon customer service. The Verizon app is easy to navigate & understand. AT&T’s app is a mixture of online & offline and accesses servers in weird ways. It’s hard to find what you need and is outdated. Verizon customer service is USA based. They are quick to resolve issues. They’re thorough and they follow up. AT&T has a system where a customer service rep will tell you one thing then an AI system will go in within 48 hours and “re-resolve” your issue to what corporate guidelines are.

4) I originally got BellSouth Mobility > Cingular >> AT&T because it started out as a GSM network. This technology was far superior to Verizon & Sprint CDMA technology. With the advent of LTE, this difference no longer matters. Since November 2020, Verizon is now on a superior 5G network than AT&T.Verizon is the leader in coverage and speed despite any claim in a commercial you see otherwise. All unbiased ratings of cell service agree.

5) Included Apple Music & DisneyPlus. I never thought I would enjoy these as much as I do. I do like owning my music more than subscription, but now I have access to 10s of 1000s more songs at any time without spending any extra. The best thing is that artists get paid for every listen. As for DisneyPlus- it’s been well worth it just to see The Mandelorian. DisneyPlus is way better than Netflix in my opinion and certainly more wholesome than HBOMAX.

6) I’m a former Apple employee who appreciates the quality of Apple products: Apple partnered with AT&T for the original iPhone. They have now officially partnered with Verizon as of November 2020 for phones and cell networks going forward.

I’m familiar with other cell providers. TMobile is good. I believe they’ll become even better with the acquisition of Sprint. (Even though Sprint/Boost has horrible customer service- I see that changing.) TMobile has great cellular internet values. 



Everyone else is pretty much a rebrand of the top 3 providers.  (The proper term is MVNO = Mobile Virtual Network Operator) Rebrands are cheaper because they expect you to be on your own, using the basics, never complaining. Most people I talk to are happiest with the Verizon MVNOs like PagePlus.

If you’re using all of your benefits, I believe Verizon is the champion as far as price too. All networks are roughly the same $75+tax for unlimited. If you add the value of DisneyPlus, Apple Music, and a $3-$5 gift card to your favorite places every month. I think consistently Verizon gives the best value.