Monday, March 31, 2008

Best Brand! Apple!

Brandjunkies on the Influence of Brands:

The 2008 Brandjunkie Survey Results

"What brand would you most like to sit next to at a dinner party?


Apple ranks 1st at 14.3%

"What brand, if sent back 100 years, would have the biggest impact on the course of history?"


Apple ranks 1st at 15.5%

"Which brand do you want to argue with?"


Apple ranks 2nd behind Microsoft

"Which brand inspires you the most?"


Apple ranks 1st at 22.1%

"If you were to describe yourself as being a brand, what brand would you be?"


Apple ranks 1st at 9.8%

"What brand can you not live without?"


Apple ranks 1st at 15.2%

What brand is most likely to revolutionize the branding industry in the next five years?


Apple ranks 1st at 22.0%


[SIDE NOTE] The second place through fifth place rankings were distant - with companies like Nike, Google, Coca Cola trailing Apple.

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