Interesting article posted on the Movie Blog: Quote: "I estimate the movie industry owes me $480 for uncompensated ad watching time out of the $456 million they made off pre-movie commercials. The principle for piracy and time theft is the same. Taking an asset (a movie, or your time) without providing the due compensation for taking that asset." The article also points out that midnight movie premeires are extended to 20-25 minutes beyond the show times. If you go see a 2 hour movie at midnight. You won't leave the theater until 2:30.
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