Tuesday, October 30, 2007

Apple sells 2 million copies of Leopard / Gruber claims 1.9 million due to his blog

As reported by Macminute:

2 million copies of 10.5 sold in 1st weekend

Apple today announced that it sold (or delivered in the case of maintenance agreements) over two million copies of Mac OS X Leopard since its release on Friday, far outpacing the first-weekend sales of Mac OS X Tiger, which was previously the most successful OS release in Apple’s history. Sales included copies sold at Apple’s retail stores, Apple Authorized Resellers, the online Apple Store, under maintenance agreements and bundled with new Mac computers. “Early indications are that Leopard will be a huge hit with customers,” said Steve Jobs, Apple’s CEO. “Leopard’s innovative features are getting great reviews and making more people than ever think about switching to the Mac.”


4 of those sales were from me. I ordered 3 Mac UP TO DATE copies for my $9.95 each - then I ordered one copy for myself from AMAZON. I also went to Atlanta Georgia about 120 miles away for the launch festivities.

I'm not quite sure why, but John Gruber over at Daring Fireball wrote a whole post about how many people bought Leopard through his AMAZON affiliate link posted on his website. I'm not so sure if he's exaggerating* a bit, but c'est la vie.

For October 2007 Daring Fireball had 914,854 Page Views / 178,784 Unique Visitors

The average website should expect 1/10 of 1% of all visitors to click on an advertisement link. He claims that 579 visitors used HIS affiliate link that's the same kind that appears on just about every Mac website out there (including this one - mine gives me affiliate income). That adds up to 178 - even that would be a high estimate due to the proliferation of the link on Mac sites. It just struck me as funny and or suspicious that John Gruber would nmention this figure - as if almost to say "You're not cool if you didn't use my link!"


* I'm also not sure why he feels the NEED to exaggerate this claim

4 comments:

roget said...

As I guess only he knows the true figures he can claim what he likes.

I know I didn't buy it through his link. In fact I haven't bought it...

fixyourthinking said...

true Roget - just seems fishy to me

bluknight said...

apparently i'm not cool then

fixyourthinking said...

bluknight you and me both