Apple Serves Podcast Ready A Cease & Desist
From Wired’s Listening Post weblog:
Apple sent Podcast Ready with a “cease and desist” letter, claiming that the terms “Podcast Ready” and “myPodder” infringe on Apple’s trademarks, and that they cause confusion among consumers.
A snippet from the "cease & desist" Apple sent out:
"While Apple, of course, has no general objection to proper use of the descriptive term "podcast" as part of a trademark for goods and services offered in the podcasting field, it cannot allow marks to go beyond this legitmate use and infringe on Apple's rights in POD and iPOD."
I completely agree with Apple on part of this "cease & desist" ... this "Podcast Ready" mark or picture is symbolic of a certification. People MAY think this "certification" is somehow Apple reviewed and certified.
While Apple has certainly enjoyed the association with the podcasting phenomenon ... it certainly wouldn't want to "certify" or appear to endorse the majority of the questionable [read as stupid and childish] comments made in said majority of podcasts.
People associate certifications for the iPod with Apple, therefore a "Podcast Ready" certification would seem to originate FROM Apple.
Apple has the right to defend this particular use of PodCast.