Wednesday, May 17, 2006

A Real But Meaningless Response: Real responds to a reader email concerning singling out iPod users



A regular Fix Your Thinking reader sent an email to CEO of REAL Rob Glaser concerning his recent comments that singled out iPod Users as digital music theives. Yesterday, he received a reply from a REAL "associate" and forwarded it for FYT readers perusal:

Date: Tue, 16 May 2006 12:24:37 -0700

[Mr. Correspondent],

Thank you for the email you sent the company expressing your concerns about an article that appeared in "The Guardian" last week. In this article, Rob Glaser was illustrating how the lack of interoperable standards for digital music contributes to the illegitimate use of copyrighted music. I can assure you that Rob was not singling out digital music enthusiasts or device users; rather he was calling on the industry to create standards for portable, copyright protected music that can be played across a variety of devices. In the end, we believe that the industry will best serve consumers when we have brought to market media that can be played across a variety of hardware, just as we have for decades in our homes, in our cars and now on our portable devices.

If you have further questions or concerns, please don't hesitate to contact me.

Thanks.

[A REAL ASSOCIATE]


Let's look at two things ... shall we?

"I can assure you that Rob was not singling out digital music enthusiasts or device users"


Untrue ... Mr. Glaser specifically said iPod users ... he could have easily said MP3 Devices ... it was a conscious decision to mention the iPod; not a matter of generic iPod pop culture reference.

Here is the exact quote from Mr. Glaser where he mentioned the word iPod 3 times in two sentences:

"The average number of songs sold for the iPod is 25, and there are many more songs on iPods than 25. About half the music on iPods is music obtained illegitimately either from an illegal peer-to-peer networks or from ripping friends' CDs, which is illegal."


Continuing with the letter sent to a reader:

" ...we believe that the industry will best serve consumers when we have brought to market media that can be played across a variety of hardware, just as we have for decades in our homes, in our cars and now on our portable devices."


Untrue again ... The iPod may be the most diversely integrated and universally playable audio device in history. It also is the first standard to be implemented into cars within a 3 year time period EVER. Not even the CD player made it into so many car manufacturers this quickly. And for the record ... were there EVER specific audio transmitters like the Griffin iTrip or the DLO Transpod (for use in cars) for the Sony Walkman? Are there any specifically for ANY other MP3 player? (one or two obscure or insignificant players excluded) What about the fact you can use iTunes on both PCs and Macs? I also know personally of at LEAST 35 solutions for home use from Onkyo, Bose, Altec Lansing, Xtrememac, Apple, iHome, Logitech, ZVox, Klipsch ...

I think the iPod qualifies as being "playable across a variety of hardware" and then some.

In just 3-4 years time the iPod connects in 10x more ways than any audio device in history ...



A little quirky side note ... I think it's ironic that the words "customer support" are in a gray area.

Thank you to my regular readers who point things out to me ... you can email me by looking at the info in the sidebar to the right.

1 comment:

KC said...

Of course, tha main is that Rob & real are such hypocrites. He built his ENTIRE business on a DRM that requires his PLAYER only to make it work. It was only until Apple's DRM & structure obliterated his standing & market share did he suddenly cry out for interoptibility and "open-ness" but to him open-ness is a one way street. Does he allow others to sell or market REAL encoding software or servers? Of course not.

The problem with tech interviews is they seem to send neophytes to interview these guys so everything is incredibly one sided. Now, I'm not saying Apple is altrustic or not after a buck just like Rob & Real but instead of trying to cloud the issue - the truth is he had a head start on a DRM that mostly ran on the most popular OS in the world and he's been defeated and crushed and he doesn't know how to respond except whine about life is unfair ...